Q1. In what ways does
your media product use, develop or challenge terms and conventions of real
media product?
My media product gives
a concept of fight between good and evil which is a concept used frequently in
the history of the horror genre and also in Vikram Bhatt films which were my
references. Throughout the film the concept of dull lighting is used, in the
scenes of rising action there is no electricity and dull night look lighting
which is one of the major conventions. Throughout the film it is night time
which is also a convention of horror genre that all the problems take place in
the darkness of night. In starting of most of the horror films there are always
clues given to the audience sometimes with the help of going into flash back
which my product is also doing. Use of a
weapon like a big knife is also a very important convention which my product
have similar. The typical horror convention of breaking of something like glass
and turning off of the lights to drive the attention of the character in the
film and to give a signal to the audience of something going wrong is also an
important convention which is included in my product. The ever existing problem
of curiosity in the character of the film of finding what is wrong around him
even if he is very much scared and sure of being killed is one of the most
common, historical and important convention which I followed. Use of screaming
ladies to attract the character towards the problem and once again giving the
audience feel of something abnormal going on is anther convention which my
product has. The use of makeup and costume of the ghost in my film is also
conventional and inspired by the two Vikram Bhatt films. The camera angles and
shots which were used in my product were also conventional such as the point of
view shots and reaction mid and close up shots of the character. Lastly the
music which I used of Dales films is giving the exact conventional exaggerated
feel of horror which gives a horror feel to the audience and makes some very
normal actions done by the character such as opening a door for looking for
someone who is not there horrifying.
Q3. What kind of media
institution might distribute your media product and why?
Eros International is a
big finance and distribution house. I do have some major reasons for choosing
it as finance and distribution house of my film. Firstly it is a well known
institute which not only features films inside India but also outside India and
recent history tells us that it has supported Pakistani films such as BOL which
was a big hit in India too with the support of the distribution of Eros. This
is one of the reason because of which I took this institute as it supports
products from other countries and also has a strong hold in the distribution of
films in the international markets.
Now one reason which I
think because of which Eros would be interested in my product because it is very
much Bollywood oriented and all the conventions which are used fulfills the need
of the mentality of “paisa vasool” or *money returned* in the audience in India. One strongest
reason which I think is that this house has a history of supporting all types
of genres of films and in my product there is a little aspect of romance
included according to the liking of the audience and horror is a genre which
keeps all the type of audience attracted and takes them to a new imaginative
world which I think my product would be doing giving them high returns.
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