About Eros International
In Indian media and Bollywood Eros is one the strongest institution which is growing at over 13% CAGR and slated to cross US$ 23 billion by 2014 (source: KPMG). It is a diversified institution which does no only finance but also distributes and includes distribution through cinemas, digital media and others.
Eros has been in business since 1977 like a leader and have shown growth in a massive way in all terms. Distribution network of Eros is in 50 countries and over 27 dubbed foreign languages and has offices in India, UK, USA, Dubai, Australia, Fiji, Isle of Man and Singapore.
Eros International and UNDEAD!
All the information given above indicates clearly that Eros is a big finance and distribution house. Apart from that I have some major reasons for choosing it as finance and distribution house of my film. Firstly it is a known institute which not only features films inside India but also outside India and recent history tells us that it has supported Pakistani films such as BOL which was a big hit in India too with the support of the distribution of Eros. This is one of the reason because of which I took this institute as it supports products from other countries and also has an strong hold in the distribution of films internationally which is evident from the above information.
Now one reason which I think because of which Eros would be interested in my product because it will be very much Bollywood oriented and all the conventions which will be used will fulfill the need of the mentality of “paisa vasool” or *money returned* in the audience in India. One strongest reason which I think is that this house has a history of supporting all types of genres of films and in my product there is a little aspect of romance included according to the liking of the audience and horror is a genre which keeps all the type of audience attracted and takes them to a new imaginative world which I think my product would be doing.
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